Automotive

CMS Automotive Sales & Lead Management

Want to simplify your sales process and boost productivity?

CMS is your all-in-one cloud-based solution for powerful Automotive Lead Capturing Management, efficient Sales Management, smart Customer Relationship Management, and real-time Reporting & Dashboards. Designed for mobile, tablet and desktop, it helps your team stay connected, organised, and performance-driven – wherever they are.

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CMS Cloud Integrations

CMS Cloud seamlessly integrates with a wide range of dealer management systems (DMS), connecting your business to leading platforms across the automotive industry. Our cloud integrations support top providers such as Keyloop, Salesforce, and other industry-leading solutions, enabling secure data exchange, streamlined workflows, and improved operational efficiency.

Trusted integrations with leading automotive DMS and CRM platforms:

auto-it-dealer-management-system-integration
compatible-automotive-dealer-management-system-integration
evolve-dealer-management-system-integration
keyloop-deler-management-system-integration
salesfoce-dealer-management-system-integration
sap-crm-dealer-management-system-integration


Automotive Lead Management
Sales Management
Mobile Access
Relationship Management
Reporting & Dashboards Management
Key Features

Automotive Lead Management

Capture, track, and convert leads to prospects from a wide array of sources with CMS’s dynamic Auto Lead Management system, dedicated specifically to customer conversion. Whether it’s your website, social media channels, OEM portals, or in-person events such as showroom displays and open weekends, capture every lead, automatically log it, categorise it and assign it.

Integrated UTM tracking (generated through Google Ads) ensures full visibility into the origin of each lead, enabling accurate campaign analysis and more effective marketing ROI tracking. 

Sales Management & Performance Optimisation

Turn leads into prospects and customers with CMS Sales Cloud, a modern approach to the vehicle sales process. With integrated WhatsApp communication, your sales team can engage with clients in real-time, improving responsiveness and lead conversion. Convert your dealership into a paperless organisation through the digital deal file, a secure document storage system that also caters for electronic signatures, simplifying contract management and accelerating deal closures.

From a single screen, sales representatives can manage the entire client journey – from follow-ups and appointment scheduling to quoting, ordering, WhatsApp communication, and secure document handling – all within one interface.

Mobile Access & Module Management at Your Fingertips

CMS Sales Cloud is fully mobile-optimised, empowering your team to engage customers anytime, anywhere – bringing the dealership experience directly to them. Whether you’re registering people’s interests on the go, booking appointments, registering test drives, or handling other essential tasks, everything is just a tap away.

Enjoy a truly cross-platform experience – schedule appointments and access essential features directly from your smartphone. Sales representatives can instantly view stock lists, powered by real-time data from the CMS module.

View Stock Management

CRM & Relationship Management

The automotive Customer Relationship Management module is designed to enhance customer retention and satisfaction through comprehensive, aftersales-focused engagement. At the core of this system is Customer Management, which provides a 360-degree view of each client, enabling personalised service delivery long after the initial sale. Integrated CSI Surveys allow dealerships to collect feedback at key touchpoints, while the Complaint Management system ensures timely resolution of issues.

An integrated chatbot automates CSI survey distribution and, if a score falls below a defined threshold, automatically generates a complaint to initiate swift resolution.

To support targeted outreach, the Campaign Management feature enables the creation of personalised marketing initiatives based on customer behaviour, vehicle history, or service milestones.

Management Dashboards & Reporting for Smarter Insights

Management will be able to rely on dashboards and reporting management tools that will help them in their decision making process.

Whether you’re analysing sales trends, campaign effectiveness, or service KPIs, the system provides data tailored to both dealer and OEM requirements. Dedicated dealer-specific dashboards provide informative insights, enabling smarter decisions across the organisation and dealer network.

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Key Features

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